A campaign with an unusual request: To set our work on fire!

Zippo, known for its durable lighters, wanted to engage with outdoor enthusiasts. Teaming up with Ogilvy New York and Illusion, we designed an interactive installation called Pyrotechnic Posters. Outdoor influencers received a kit with a Zippo lighter and a letter requesting them to set the posters on fire. The posters, initially black, revealed elaborately illustrated environments when touched with the lighter, thanks to thermochromic ink technology. This campaign intrigued adventure-loving audiences and emphasized Zippo as an essential tool for exploring the outdoors.

Client: Zippo

Campaign: Pyrotechnic Poster

Agency: Ogilvy New York

Fresh new campaign!

Proud to be part of the Road Safety Month campaign in the Philippines! We teamed up with Mitsubishi Motors and BBDO Guerrero Philippines to raise awareness about the health and economic impacts of vehicular accidents.

Introducing Astrid and Samuel, our crash-less senior citizen dummies! Unlike typical crash test dummies, Astrid and Samuel have lived long, happy lives thanks to the safety of Mitsubishi's vehicles.

Client: Mitsubishi Motors

Agency: BBDO Guerrero Philippines