Nio launched their new innovative sound system called ETC7.1.4 equipped with PanoCinema and Dolby Atmos system to provide new experience for the consumers. To demonstrate, they partnered up with Discovery to record the sounds of nature and we extracted all the tracks and design three posters composed entirely of sonic waves.

Campaign Name: Forest Talk
Clients: Nio
Agency: Heaven & Hell Shanghai
View full credits: https://www.illusion.co.th/forest-talk