'Pawscription' is a series of adorable prints that aim to show the emotional value of pets to their owners and highlight how pet insurance benefits both pets and their owners. With this campaign, Illusion has created a powerful visual representation of the bond between pets and their owners, using CGI to showcase the pets in poses that mimic the shape of pharmaceutical products. It's a clever way to drive home the message that pets are important for our well-being and that pet insurance is a smart investment.
Campaign Name: Pawscription
Client (Advertiser): Allianz
Agency: Huskies, Dublin
Production Company: Illusion CGI Studio
See Project: https://www.illusion.co.th/pawscription